Digital Media & Technology
Digital Media & Technology CAPS offers students an immersive experience in digital media, marketing, web development, and emerging technologies through hands-on projects and collaborations with local businesses.
Who Should Apply?
Is your passion in digital media, web development, or emerging technologies? If you’re a creative mind or software enthusiast, Digital Media & Technology CAPS is the place for you.
- Creative Innovators: If you have a flair for creativity, whether in graphic design, content creation, or exploring new technologies, this program is designed to nurture your inventive spirit
- Tech Enthusiasts: For those who are passionate about technology, coding, and the digital landscape, this program offers a dynamic environment to dive into the ever-evolving world of digital media and technology
- Communication Aficionados: If you love communicating through various digital mediums, be it through social media, podcasts, or video production, this program provides a platform for you to refine your skills.
- Future Digital Leaders: Whether you envision a future in digital marketing, web development, or other tech-driven fields, this program propels you toward becoming a leader in the digital landscape.
- Preferred Prerequisites: Digital Media & Technology 1 and 2, Business & Entrepreneurship 1 and 2, or Marketing 1 and 2
Careers
- Graphic Designer
- Web Developer
- Digital Marketing Specialist
- UX/UI Designer
- Software Engineer
- Multimedia Artist
- Content Creator
- Video Producer
- Game Developer
- IT Support Specialist
- Data Analyst
- Cybersecurity Analyst
Industry Partner Projects
- Collaborate with industry partners to create and enhance brand identities, including logos, color schemes, and brand guidelines.
- Work on developing and executing social media campaigns to increase brand awareness and engagement.
- Partner with organizations to produce high-quality videos for marketing, training, or informational purposes.
- Collaborate on the planning, recording, and editing of podcasts, covering topics relevant to the industry or organization.
- Undertake various graphic design tasks, such as designing promotional materials, brochures, and digital assets.
- Assist in the design and development of websites, ensuring an optimal user experience and functionality.
- Work on creating mobile applications, from concept and design to development and testing.
- Develop and implement digital marketing strategies, including SEO, content marketing, and online advertising.
- Design and develop e-learning modules or courses for employee training or external education purposes.
Passion Projects
- Develop a personal digital art portfolio showcasing various forms of digital art, including illustrations, animations, or digital paintings.
- Create and produce a podcast series on a topic of personal interest, whether it’s related to technology, pop culture, or a niche passion.
- Pursue the development of a mobile application addressing a specific need or interest, from concept to deployment.
- Start and manage a YouTube channel centered around content creation, whether it’s vlogs, tutorials, reviews, or a unique niche.
- Develop a personal branding campaign, including a logo, website, and social media strategy to establish an online presence.
- Digital Marketing Experiment: Conduct a digital marketing experiment, testing various strategies and analyzing the results to gain practical insights.
- Write and publish an e-book on a topic of personal interest, incorporating digital media elements like illustrations or multimedia content.
- Write, direct, and produce a short film, exploring storytelling techniques and gaining hands-on experience in video production.
- Dive into game development, creating a digital game with a unique concept, storyline, and gameplay mechanics.
- Undertake a photography project focused on a specific theme, style, or technique, showcasing creativity and photographic skills.
Partners
- Marketing and Advertising Agencies
- Printing and Publishing Companies
- Web Development Companies
- Graphic Design Studios
- Software Development Firms
- Media Production Companies
- Social Media Management Agencies
- E-commerce Platforms
- Gaming and Interactive Media Studios
- Telecommunications Companies
- IT Consulting Firms
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